The Founder & Operator
RunYourGTM was founded by Andrew Ciaccia, a growth architect and marketing operator with a 15-year career building and operating commercial engines. Over the past decade and a half, Andrew has designed, installed, and operated 28 distinct marketing systems across 24 verified industries.
Throughout his career, Andrew has worked directly with founders, CEOs, and executive teams across high-growth venture-backed B2B software companies, enterprise platforms, and technical services. He has seen the same fundamental problem repeat itself across stages: companies struggle to scale not because their product is inferior, but because their marketing operates in fragmented silos.
Verified Track Record: 28 Systems Across 24 Industries
Our methodology is grounded in real operational experience across 24 diverse industry sectors, including:
- B2B Software & Enterprise Platforms: Single Cell Genomics, Authentication, Cybersecurity, Enterprise Asset Management, Contact Center Software, Community Platforms, AI Platforms, Enterprise Browser Defense, DevOps Tooling, ServiceNow Apps, Business Intelligence, IT & Data Center Infrastructure, Facilities & Real Estate Management, Integrated Workplace Management Systems (IWMS), Web3 Security, Mental Health Software, Cloud Storage.
- Commercial & Regional Markets: Horse Racing E-Commerce, Medical Device Management, IoT Hardware, Identity & Access Management, Commercial Excavation & Contracting, Multi-Unit Food Service, Gym & Fitness Centers.
Documented Client Milestones
- Virtuit Systems: Scaled from $700k to $8M ARR in 18 months via complete repositioning and inbound demand capture.
- Apozy: Repositioned into a single priority enterprise vertical, leading directly to acquisition.
- Replicated: $1.2M qualified pipeline generated from a single narrative campaign.
- Nuvolo: Repositioned from utility tool to enterprise ServiceNow connected workplace platform.
- Uniken: Expanded enterprise pipeline from $200k to $2.2M.
- Siteworx: Architected the account-based marketing engine behind a $50M Series C round.
Our Operating Philosophy
1. Diagnosis Before Prescription
We do not sell pre-packaged service menus, standardized retainers, or rigid agency scopes. Every engagement begins with an empirical diagnosis of where your marketing and conversion funnel leaks attention, trust, or conversion velocity. We prescribe only what your system actually needs.
2. Campaigns and Systems
Marketing requires both attention and machinery. Narrative campaigns create relevance and demand; conversion systems route, qualify, convert, and attribute revenue. Attention without systems leaks away; systems without creative narrative remain empty pipes. We build both.
3. Modern AI Leverage Without Agency Overhead
We combine senior operator judgment with a fleet of specialized autonomous AI agents. Our agents handle continuous lead enrichment, real-time Slack pipeline notifications, CRM data hygiene, and draft triage, enabling senior-level output at unprecedented velocity without bloated account management layers.
4. Augmenting In-House Teams
We do not seek to replace your internal team. We work alongside founders, marketing leaders, and revenue teams to remove operational friction, install institutional architecture, and accelerate pipeline velocity.
5. Direct Truth
We operate with radical candor. If a campaign channel is underperforming, we tell you immediately. If your messaging is falling flat with enterprise buyers, we fix the positioning. If we determine that our model is not the right fit for your current stage, we decline the work.